Sheep Marketing

Mamre Initative

With the completion of yet another successful Mamre initiative webinar on 1 August 2020, we are fortunate and proud that our technology...

Modern Sheep farming and Global expectations

Global demand for meat has increased dramatically. Subsequent production increased from 80 to 300 million tons between the mid-1960’s...

Farmer adaptation to retail demands.

Retail industry in South Africa. Brief history: In 1927, one of the first concepts of an all-inclusive, centrally based, volume...

Brands And Trademarks - what it means for the livestock industry

The Dohne Breeders Association recently trademarked their sheep breed and, by implication, branded it as a product. The reason for this...